“Tennis has its traditions — I’ve by no means cared about becoming into them,” Kyrgios stated of the attititude he is bringing to the brand new position.
Stack Athletics simply made its largest swing but.
The fast-growing racket-sport life-style model added international tennis star Nick Kyrgios as each an proprietor and its new artistic director—an unmistakable sign that the corporate intends to shake up the tradition round tennis, pickleball, padel, and crossover athletic vogue.
Kyrgios, identified for his electrical on-court athleticism and creativity, referred to as Stack a pure match.
“Stack represents every thing I stand for—making noise and pushing boundaries,” he stated.
We’re constructing a model with actual persona. If it doesn’t make individuals really feel one thing, I’m not .”
The appointment offers Kyrgios a hands-on position shaping design route, capsule collections, athlete storytelling, and the general aesthetic of the model because it expands deeper into the world of worldwide racket sports activities—together with pickleball.
His affect is predicted to convey a bolder, extra expressive id to a class lengthy outlined by custom and conformity.
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How the partnership got here to be
Within the early days of Stack, president Jeremy Nef advised me, Kyrgios was truly the archetype of the athlete they molded the model’s persona and perspective round.
On the Main League Pickleball finals in NYC, the events met. Kyrgios had already been carrying their merchandise and preferred them. He is on the possession group of the Miami Pickleball Membership and hosts a pickleball actuality present on OnlyFans TV referred to as “Smash Metropolis.”
The partnership got here naturally.
“Nick is a large addition to our group, bringing a method and perspective to assist drive our firm ahead,” stated Nef.
“He’s assured, a bit rebellious and keen to interrupt the mould — simply what our trade wants. His vitality and individuality align with the tradition we’re constructing.”
Kyrgios’ position grew to become official on November 20, 2025
What occurs subsequent?
Kyrgios steps into his new artistic position at simply the second when he is returning to a few of tennis’ largest levels.
He is set to headline two main upcoming U.S. exhibitions:
- The Atlanta Cup on December 6, the place he’ll face Wimbledon semifinalist Ben Shelton
- The Backyard Cup at Madison Sq. Backyard on December 8, the place he’ll compete towards American Olympic medalist Tommy Paul and likewise take part in a blended doubles finale that includes four-time Grand Slam champion Naomi Osaka and reigning girls’s World No. 1 Aryna Sabalenka
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To cap all of it off, on December 28, Kyrgios will face Sabalenka in a high-profile Battle of the Sexes exhibition in Dubai, a contemporary revival of the extensively remembered 1973 international occasion.
It is towards this splashy backdrop that Kyrgios will assist propel pickleball’s vibe into daring new territory.
“Tennis has its traditions — I’ve by no means cared about becoming into them,” he stated.
“As artistic director, that’s the vitality I’m bringing to Stack. Uncooked, expressive, unapologetic.”
In spring 2026, Stack plans to launch a full capsule assortment designed by Kyrgios.
